Is your feed for you or your audience?
Let’s have a little chat about our social feeds, mmkay? Because one of the main problems I hear female entrepreneurs constantly having on social media is that their engagement and reach is low, so their solution is to look at their grid and pick apart the flaws. The editing isn’t consistent enough. The pictures aren’t creative enough. It’s not perfect enough like the other business owners and influencers…. The list goes on. None of those things are the problem though. Typically the problem is that you’ve created your feed of content for YOU not your followers. Wanna know more? Keep reading.
How to Train your Audience
Does this sound familiar to you?
You create a post on social asking people to answer a question. Maybe it’s about their weekend plans or asking them if they can relate to the story you just told…. and the only comments you get look like this…
”love it!”
”fun!”
”cute!”
” insert a random emoji here “
and you’re sitting there like, “WHYYYYY can’t you just answer my question and respond the way I want you to?!?!”
Here’s the thing… your audience doesn’t KNOW how you want them to respond.